Product & Service Quality

High-quality presentation builds trust, increases sales, and strengthens the entire Gwanga marketplace.

Image Standards

Customers buy with their eyes first. Clear, honest, and well-lit images increase conversion and reduce returns.

• Use natural lighting whenever possible
• Use a clean background
• Show multiple angles
• Avoid filters that distort color
• Show the product in use (if applicable)

Minimum Requirements

• At least 3 images per product considered as Best practice.
• Square format preferred
• No watermarks covering the product

Writing Effective Descriptions

A good description answers customer questions before they are asked.

• What is it made of?
• Who is it for?
• What problem does it solve?
• Size, weight, or specifications
• Care instructions

Avoid

• Over-promising
• Copying other vendors
• Vague language like “best quality” without proof

Honest & Sustainable Pricing

Pricing should reflect cost, effort, and long-term sustainability — not just competition.

• Include cost of materials
• Include time spent
• Include packaging & delivery costs
• Avoid underpricing to compete

Underpricing harms you and weakens the marketplace.

Vendor Quality Checklist

Before publishing a product, confirm:

• Images are clear and accurate
• Description is complete
• Price is sustainable
• Delivery timeline is realistic

Module Completion

Once your listings meet these standards, proceed to Trust & Community Standards.